CROS TO PROVIDE PR SUPPORT FOR YOTA
CROS won the PR-services tender for Yota, a Russian mobile broadband services provider. Our agency will operate a media relations office and will manage information support for the company’s initiatives in the B2B and B2C segments.
“In the selection of a contractor, we took into consideration the company’s qualifications and market reputation, as well as the capabilities presented in the creative part of the tender bid. It is important for us to have a contractor that would not be just an executor, but rather a partner that would help us increase our business efficiency,” says Olga Alekseeva, PR Director, Yota.
“We are happy to work with such a brand as Yota, and we would really like to become a strategic PR-partner for the company. Hopefully, we would implement many interesting and creative projects together,” says Konstantin Panarin, Account Director, CROS.