News
CROS RELEASES THE “NATIONAL INDEX OF ANXIETIES” FOR Q1 2020
As expected, most fears were related to the coronavirus pandemic that is spreading all over the globe and filling all the news.
More“NATIONAL INDEX OF ANXIETIES” WINS “SILVER ARCHER” AWARD
The “National Index of Anxieties” received the “Silver Archer” Award in the “Promotion of state, public and social programs” nomination.
MorePRESS CONFERENCE ON PREPARATIONS FOR CENSUS 2020 HELD IN ST PETERSBURG
On February 5, St Petersburg hosted a press conference where representatives of the Federal Statistics Service and the government of St Petersburg talked about preparations for the All-Russia Population Census 2020. Experts told about the advantages of the digital census, questions that the census takers will be asking the population, and ways to participate in the census using the e-government website Gosuslugi.ru.
More“NATIONAL INDEX OF ANXIETIES” AMONG “SILVER ARCHER” FINALISTS
The “National Index of Anxieties” was included in the shortlist of the “Silver Archer” Award in two nominations: “Promotion of state, public and social programs” and “Corporate communications.”
MoreCROS TO PROVIDE PR SERVICES FOR CLUB MED
CROS won the tender on procurement of communications services for Club Med, a French-based specialist in luxury all-inclusive holidays. Starting January 2020, the agency becomes the official PR partner of Club Med in Russia.
MoreCROS PRESENTS THE “NATIONAL INDEX OF ANXIETIES” FOR Q4
CROS has released the latest “National Index of Anxieties” that reveals the phobias of the Russian society based on the analysis of the traditional and social media in Q4 2019.
MoreSERGEY ZVEREV TO CHAIR “SILVER ARCHER”-SOUTH AWARDS JURY
CROS Chairman of the Board Sergey Zverev will become the chair of the anniversary regional “Silver Archer”-South Award. The competition will bring together communication projects from Krasnodar, Sochi, Simferopol, Sevastopol, Astrakhan, Grozny and Rostov-on-Don.
MoreCOMPETITION TO CHOOSE CENSUS-2020 MASCOT STARTS
The nationwide competition to choose a mascot for the All-Russia Population Census 2020 stated on January 14. Proposals will be collected through February 10 and the winner will be announced on February 28, while the Census itself will be held in October 2020.
MoreCROS PRESENTS RANKING OF MOST ANXIOUS RUSSIAN REGIONS
Experts from the analytical department of CROS presented a ranking of Russian regions based on the “National Index of Anxieties.”
MoreCROS PROVIDES PR SUPPORT FOR ROSSTAT AT INTERNATIONAL VOLUNTEER FORUM
The International Volunteer Forum completed its work in Sochi last week, becoming the closing event of the Volunteer’s Year in Russia. The CROS team provided communication support for Rosstat's participation in the Forum.
MoreCROS PROJECTS RECEIVE RUPOR AWARDS
On December 7, Voronezh hosted the RuPoR Award ceremony, a professional competition in the field of Public Relations development.
MoreKSENIA TRIFONOVA SPEAKS AT ST PETERSBURG PR DAYS
The PR Days Annual Conference was traditionally organized by the Russian Association for Public Relations (RASO) in the middle of November in St Petersburg. This year, the discussions concentrated around meanings and the search for them.
MoreSERGEY ZVEREV JOINS SABRE AWARDS JURY
CROS Chairman of the Board Sergey Zverev became a member of the jury of one of the most prestigious international awards, the Sabre Awards, held by the PR industry’s publication The Holmes Report since 2005.
MoreINTERNATIONAL CONFERENCE ON DIGITIZATION OF STATISTICS HELD IN MOSCOW
An international conference “Digital Agenda for Statistics: Immediacy, Quality, Transparency” was held in Moscow on 14-15 November. Preparations for the first digital population census in Russia was one of the key topics of the event.
MoreDMITRY KANTOR BECOMES HEAD OF RASO PUBLIC AFFAIRS COMMITTEE
A new committee began its work at RASO. The focus is on Public Affairs (PA) - a type of public communications that is relevant for projects of high social importance. The Committee will be chaired by CROS CEO Dmitry Kantor.
MoreHEALTHCARE: CROS CLIENT NEWS
We are happy to share the news of CROS clients from the healthcare sector:
MoreCROS TO PROVIDE PR SUPPORT FOR YOTA
CROS won the PR-services tender for Yota, a Russian mobile broadband services provider. Our agency will operate a media relations office and will manage information support for the company’s initiatives in the B2B and B2C segments.
MoreCROS ORGANIZES DANONE 100TH ANNIVERSARY
On October 22, the CROS team organized in Moscow an event, dedicated to the celebration of Danone’s 100th anniversary and a century since the creation of the first yogurt.
More“MEMORY BELL” COMMEMORATION EVENT HELD IN MOSCOW, ACROSS RUSSIA
The “Memory Bell” commemoration event was held in Moscow and other cities of Russia on October 30, the Memorial Day for Victims of Political Repression.
MoreCROS PROJECTS EARN PRGN BEST PRACTICE AWARDS
CROS projects have been recognized in the prestigious international PRGN Best Practice Awards competition.
MoreCROS PROVIDES MEDIA SUPPORT FOR ROSSTAT VISIT TO MINSK
Last weekend, the CROS team supported a visit of the Federal Statistics Service of Russia (Rosstat) delegation to Minsk.
MoreCROS PRESENTS THE THIRD RELEASE OF THE “NATIONAL INDEX OF ANXIETIES”
CROS has presented the third “National Index of Anxieties”. In the 3rd quarter of 2019, the overall estimate of the traditional and social media coverage revealed that the most discussed phobias were related to natural disasters, abuse of power by the law enforcement forces and flight accidents.
MoreONE YEAR TO ALL-RUSSIA POPULATION CENSUS 2020
On October 1, CROS organized a press conference “One Year to the All-Russia Population Census 2020” in the Digital October Moscow conference center.
MoreHEALTHY HEART FESTIVAL WITH GEDEON RICHTER
On September 29, Russia’s first “Healthy Heart Festival” was held at the Botanic Garden of the Moscow State University (Apothecary Garden) in celebration of the World Heart Day.
MoreCROS AND GEDEON RICHTER RECEIVE “SILVER SPUTNIK” AWARD
CROS and Gedeon Richter received the “Silver Sputnik”, a professional award of the Russian Public Opinion Research Center (VCIOM), for a research on schizophrenia.
MoreMAXIM KVASHA REVEALS DETAILS OF CENSUS 2020 CAMPAIGN PREPARATIONS
Maxim Kvasha, CROS Vice President, took part in the International Marketing and Output Database Conference 2019.
MoreOLGA PESKOVA TO SPEAK AT INTERNATIONAL YOUNG LEADERS’ FORUM OF EURASIA “EAEU: SUCCESS STORIES”
Olga Peskova, CROS Vice President, will take part in the International Young Leaders’ Forum Of Eurasia “EAEU: Success Stories”, that will be held in Minsk, Belarus on September 18-19. She will talk about the importance of personal branding, leadership skills, individuality and personal courage.
MoreCROS PROJECTS SHORTLISTED FOR PROBA AWARDS
The PROBA Awards shortlist was announced on September 12.
MoreRUSSIA – A COUNTRY OF WINNERS. STOLOTO PRESS CONFERENCE
On September 10, CROS and Stoloto, the largest distributor of state lotteries in Russia, hosted a press conference which became part of the PR campaign “Russia – a Country of Winners.”
MoreKSENIA TRIFONOVA – MEMBER OF PROBA AWARDS JURY
The PROBA Awards jury began its work on August 26. Ksenia Trifonova, CROS Vice President for Business Development, is one of the members of the expert panel.
MoreALL-RUSSIA POPULATION CENSUS 2020 MEDIA OFFICE BEGINS OPERATIONS
Media Office of the All-Russia Population Census 2020 has been set up by CROS as part of the information campaign to support the survey. The office will become the command and control center for a large-scale communications campaign that will cover the traditional and digital media. It will manage the official accounts of the Census-2020 on Facebook, VKontakte and Odnoklassniki, providing the most up-to-date information about all preparations for the main national statistical survey of the decade.
MoreCROS TO PROVIDE INFORMATION SUPPORT FOR ALL-RUSSIA POPULATION CENSUS 2020
CROS is launching a large-scale project to provide information support for All-Russia Population Census 2020 and promotion of its results in 2021.
MoreCROS PRESENTS THE SECOND RELEASE OF THE “NATIONAL INDEX OF ANXIETIES”
The second release of the quarterly “National Index of Anxieties” was published on July 16. A unique methodology, developed by the agency’s experts, allows to study the grey zone of people’s phobias and fears that are not visible in sociological surveys and the media agenda. A special unit was introduced for the index: MediaJung measures reproduction of fears and their penetration in the traditional and social media.
MoreNATIONAL RATING OF COMMUNICATION COMPANIES RELEASED
The 2018 National Rating of Communication Companies was published on May 18. CROS is steadily ranked among the top 10 firms and this year holds the 6thplace.
MoreCROS PROJECTS SHORTLISTED FOR IPRA GWA 2019
Two projects of our agency made it to the final stage of the international IPRA Golden World Awards 2019.
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