News

05 February

PROJECT BY NORNICKEL, CROS, CROSDIGITAL SHORTLISTED FOR SILVER ARCHER AWARD

“HR in the Digital Era. How We Found Approach to Digital Native Metallurgists”, the joint project of Nornickel, CROS and CrosDigital, was shortlisted for the national public relations award the Silver Archer in the nomination for the best corporate communications project.

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17 January

CROS AND PUSHKIN STATE MUSEUM OF FINE ARTS CONTINUE COOPERATION

CROS continues cooperation with the Pushkin State Museum of Fine Arts for the second consecutive year. 

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11 January

‘NEW YEAR BILLION’ LOTTERY DRAW WITH CROS

The CROS team had joyful and productive New Year holidays in the company of lottery millionaires. During the ten days of the national holiday season we have:

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20 December

CROS Best Cases 2018

Last week, we held our annual CROS Best Cases contest of the most interesting, exciting and challenging projects we have been working on during the past year. Project teams presented in total over 20 cases. Some of them have already been recognized by professional awards, some will be submitted for expert review next year. 

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13 December

GULAG HISTORY MUSEUM OPENS NEW PERMANENT EXHIBITION

“GULAG IN THE LIVES OF PEOPLE AND THE COUNTRY” on December 11. On the day before, the CROS team helped organize a pre-opening press-tour of the exhibition that took over three years of preparations.

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06 December

HEALTHCARE: CROS CLIENT NEWS

Here are fresh news of our clients from the pharmaceutical and healthcare sectors.

Boiron Hosts Two Remarkable Press Events with CROS Support:

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30 November

INTERVIEW BY SERGEY ZVEREV ON DIGITAL REALITY

CROS President Sergey Zverev gave an interview to “Internet-Analitika” Telegram channel, telling about the digital reality, media consumption and about those who determine and shape the current agenda.

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28 November

PLEKHANOV UNIVERSITY EXPERTS ATTEND ‘VISION OF THE FUTURE BY THE ELDERLY GENERATION’ CONFERENCE

CROS provides communications support for the Plekhanov Russian University of Economics and attracts its experts to participation in various important economic events.

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20 November

PR DAYS CONFERENCE TAKES PLACE IN ST PETERSBURG

The PR Days Annual Conference was held in St Petersburg on November 16. This year, the discussions were dedicated on the role of strategy in the communications industry.

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07 November

“WOMEN’S HEALTH WEEK” PROJECT SHORTLISTED FOR EUROPEAN EXCELLENCE AWARDS 2018

“Women’s Health Week”, the joint project of CROS and Gedeon Richter, was shortlisted for the prestigious European Excellence Awards 2018.

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30 October

JOINT PROJECT BY MEMORY FUND, GULAG HISTORY MUSEUM, CROS RECEIVES PRGN BEST PRACTICE AWARDS 2018

Just a year ago, on October 30, 2017 when Russia had its state Day of Remembrance of the Victims of Political Repression, “The Wall of Grief” national memorial was opened in Moscow. The joint project by the Memory Fund, the GULAG History Museum and CROS to support the event has again been recognized by the international professional community and received the Silver trophy of the PRGN Best Practice Awards 2018. 

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25 October

Plekhanov University Hosts International Conference with CROS Support

On October 17-18, Plekhanov Russian University of Economics hosted the financial and economic Forum “Actual Dialogue”.

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16 October

Healthcare: CROS Client News

Here are some of the most notable news of our clients from the pharmaceutical and healthcare sectors.

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10 October

The II Congress on Mental Health: Meeting the Needs of the XXI Century Held in Moscow

The II Congress on Mental Health: Meeting the Needs of the XXI Century was held in Moscow on October 5-7.

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08 October

CROS and “Culture of Health” host a press-conference of healthy lifestyle in big city

On October 2, the CROS team and the “Culture of Health” Nonprofit Association hosted a press conference on healthy lifestyle for people living in a modern big city.

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21 September

CROS RECEIVES PROBA ICCO Global PR Awards GRAND PRIX

The joint project by the GULAG History Museum, the Memory Fund and CROS to support the opening of the national memorial to repression victims “The Wall of Grief” received the effective Grand Prix of PROBA ICCO Global PR Awards. 

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20 September

CROS AND BOEHRINGER INGELHEIM HOST ROUND TABLE BEFORE WORLD HEART DAY 2018

The CROS team and Boehringer Ingelheim, a global pharmaceutical company, hosted a round table dedicated to the cardiovascular complications in patients with type 2 diabetes. The event coincided with the World Heart Day and was part of the All-Russian contest for journalists “Public Health: Meaning, Topics, Genres” that was aimed at promotion of the topic of health in the media.

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07 September

“To Know, Never Forget, Condemn. And Forgive” shortlisted for PROBA Awards

The communications campaign “To Know, Never Forget, Condemn. And Forgive” in support of the opening of The Wall of Grief, the first national memorial to political repression victims, included in the shortlist of the PROBA ICCO Global PR Awards in the nomination for the best social project.

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08 August

“Superhero Academy” – a special project by Gosloto and CROS at the Winners' Games

The 9th Winner's Games were held in Moscow on August 3-5.

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11 July

Press Trip to Boiron Manufacturing Facility in France

In early July, the CROS team organized a press trip for the top tier business, general interest and trade media of Russia to Boiron's manufacturing facility in Lion (France).

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06 July

CROS and The Big Book Establish New Tradition

Working on “The Big Book” project, we have established a new tradition in the life of the award. It is a special feature program on radio Sputnik in which shortlisted authors discuss works of their peers. The program brings up the most diverse topics and the hottest issues, and touches really wide audiences.

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04 July

Prostokvashino Road Show

This summer, the CROS team and Danone are organizing a series of entertainment festivals to promote the Prostokvashino brand all over Russia.

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05 June

Veliky Novgorod Prepares for Pilot Population Census

A round table dedicated to the Pilot Population Census 2018 was organized by CROS in Veliky Novgorod on May 30, 2018.

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01 June

The Big Book Award and CROS Present Main Books of the Season

The CROS team provided comprehensive support for the Literary Dinner, the key event of the “The Big Book” National Award.

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31 May

CROS - Leader in Digital and Crisis Communications

The Real Estate Professionals Association (REPA) published its second annual rating of communication and PR agencies.

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30 May

“Everybody Goes Hiking!” with Gedeon Richter

Summer is coming and we are preparing ourselves for outdoor recreation, sports games, trekking and hiking. Everybody should remember and follow several simple rules to avoid accidents and injuries during these activities and to enjoy the leisure time.

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24 May

Media Weekend “Master Your Beauty”

On May 18-19, the CROS team and Merz Aesthetics hosted this spring’s media weekend “Master Your Beauty.”

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17 May

CROS Is Launching the Pilot Population Census 2018 Project

The CROS team is starting work on a new large-scale project — the Pilot Population Census 2018. It is an important preparatory stage for the National Population Census 2020, one the country’s most significant statistical surveys of the decade.

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27 April

“Women’s Health Week” Held in Seven Cities of Russia

Another “Women’s Health Week” of the annual social project by Gedeon Richter was held in Russia with the communications support of the CROS team. CROS and Gedeon Richter are effectively managing the campaign for already several years in a row.

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18 April

CROS Projects Shortlisted for EMEA Sabre Awards

Three projects by CROS were included in the shortlist of the EMEA Sabre Awards. They are “The Caring Moms Club” for TYOMA brand (Danone), “The Race of Drones” for M.Video and the “Women’s Health Week” for Gedeon Richter. The final winners will be announced at the official ceremony on May 23 in Amsterdam. Congratulations and best of luck!

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05 April

UTAIR LAUNCHED AD CAMPAIGN

In October 2017, Utair rebranded and introduced a new logo and corporate identity. As a part of the global rebranding, Utair launched an advertising campaign "Go where you're loved" - a series of videos about meetings with relatives.

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14 March

Sergey Zverev Re-Elected as President of AKOS

The general meeting of the Russian Association of Communications Consultancies (AKOS) voted for the two-year extension of the term in office of Sergey Zverev. He will remain the President of AKOS through March 2020.

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05 March

CROS organizes presentation of a center for research on repressed relatives at the GULAG History Museum

On February 28, the GULAG History Museum launched the Documentation Center, a special section of the museum where all visitors can read archive documents and related literature, see items of the time, as well as learn about the sources of information about the missing victims of political repressions. The opening ceremony was held with the communications support of the CROS Company.

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05 March

CROS among Rebrand100 Global Awards winners

CROS rebranding case was recognized among the 2018 Rebrand100 Global Awards winners. We are proud to be among the top 100 best global cases of the past two years.

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02 March

The Wall of Grief Project Included in the PRWeek Global Awards Shortlist

The joint communications campaign by the Memory Fund, the GULAG History Museum and CROS in support of the opening ceremony of The Wall of Grief, the first national memorial to political repression victims, was included in the shortlist of the international PRWeek Global Awards in the nomination for the best non-profit project.

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19 February

CROS Communications Campaign In Support Of The Wall Of Grief Memorial Receives The Silver Archer Award

The joint communications campaign by the Memory Fund, the GULAG History Museum and CROS in support of the opening ceremony of The Wall of Grief, the first national memorial to political repression victims, won the Silver Archer National Award for Public Relations in the nomination for the best charity project.

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